Branding and Stationery
This renowned, upmarket delicatessen needed a new identity to capture a new breed of scandinavian foods consumer.
Tradition was key to this design, Odegaard's is a family run business which prides itself on a strong customer relationships and return business.
A logo which combines the old with the new has been created. A crest was designed to promote the family run ethos with a font chosen for it's traditional qualities.